This Tender Has Expired

Closing date: 05 March 2026 at 17h00 (SA Time). Technical inquiry deadline: 13 February 2026. Responses to inquiries published by: 18 February 2026.

Contact person: Boitumelo Dibetle. Email: [email protected]. All inquiries must be submitted in writing to this email. No telephonic inquiries accepted.

Submit bids exclusively via the official e-procurement portal: https://e-procurement.southafrica.net. No other submission methods (email, hand delivery, fax, etc.) will be accepted. Use only the official forms provided—do not re-type. Ensure all forms, questionnaires, and specifications are fully completed and signed. Verify page numbers to confirm no duplicates or omissions. Bids must remain valid for 5 months post-submission. Failure to comply with submission rules may invalidate the bid.

Scope: Integrated marketing and communications agency for Brazil, physically based in São Paulo. Must have serviced a DMO in the past 10 years. Key deliverables: Strategy (creative, communications, trade, media), creative execution (localization of global toolkits, new assets), SAT representation in Brazil, dissemination/delivery (using SAT global tools or agency-owned tools), PR/communications (digital/social focus), trade relations/sales management (B2B/B2C, MICE segment), airline engagement, stakeholder relations, brand activations, media strategy/planning/buying/reporting, analytics-driven performance tracking. Target audience: Brazilian travelers (B2C: millennials to pensioners, LGBTQIAP+, Afro-Brazilian; B2B: trade partners). Must include social/digital campaigns, trade engagement, reputation management, and crisis communications. Contract duration: 36 months with periodic performance evaluations. Agency must operate across Brazil, attend virtual meetings with SAT HQ, and comply with SAT travel policy/SCM guidelines. All IP and data generated belong to SAT.

Pricing model: Fixed retainer (covers operational representation costs) + variable project fees (marketing costs based on resource rate cards). Provide two high-level cost estimates: (1) solution for minimum requirements, (2) solution with value-added services. Breakdown required for Year 1, Year 2, and Year 3 (with escalations). Separately indicate once-off project costs. All prices must remain firm for the contract period.

Subject to Preferential Procurement Policy Framework Act and 2022 Regulations. General Conditions of Contract (GCC) and any special conditions apply. Agency must comply with SAT’s SCM guidelines, travel policy, and GDPR framework for media databases.